I was thrilled last week when I was asked me to interview and share about the work that I do with interior designers and small business owners. I never thought I’d “do” radio, but the opportunity presented itself, so off I went! It was so enjoyable,...
Three Simple Steps to Warm Up to a Cold Camera Lens Guest Author: Sandra Dee Robinson Do you find it easier to talk to people than relate to a camera? Many people are accustomed to seeing that immediate feedback or even a simple nod of understanding from a live...
One of the best ways to promote your interior design business these days is by postcard marketing. Compared to other direct marketing techniques, you can actually reach more people and get your message across for a lesser cost. You can definitely get your interior...
Every interior design business needs something that will set you apart and differentiate you from your competitors. That is where a USP comes in. A USP refers to a unique selling point and every business needs one! Otherwise, you will be lost in the crowd of similar...
Relationships = Communication Communicating with clients is an art in and of itself, in my book. Demonstrating genuine empathy and listening for their true wants and needs is a vital skill for any interior designer and for building a solid relationship with clients....
