When you think of ‘Seasonal Marketing’, if you’re anything like me, the first thing that comes to mind is Christmas and Thanksgiving, Black Friday, Cyber Monday, blah blah blah. For years and years, ever since I can remember… retailers would roll out their...
Today we’re going to cover an equally important but often overlooked seasonal marketing idea: the seasons themselves. Regardless of your product or specialty (flooring, window treatments, art, accessories, kitchens, etc), your sales are affected by the seasons....
If you’ve got kids, you’re well aware of the ebb and flow of life that happens around the school schedule. But even if you don’t have children, or if yours are grown, you’ll want to be aware of school timing and how it effects your interior...
When you think of seasonal marketing, the first thing that more than likely comes to mind is… Christmas! Naturally. In the United States at least, we’re conditioned from the time we’re children that Christmas = shopping, so what better way to take...
Today I’d like to talk about a common predicament many designers experience. This question was raised by a fabulous designer by the name of Catherine… Question: “Where I am stuck is that in order to create an accurate proposal for a client I have to...
This year I decided to go paperless! Yahoo! I was excited at the thought of not having piles of paperwork ‘hanging around’ taking up space, staring at me and waiting to be filed. And secondly.. filing cabinets are soooo ugly, who wants one of those monstrous...
