I came across an article in the San Diego Tribune where a couple wrote in to the newspaper asking for advice from the decorator columnist about wanting to enjoy a light open airy feeling in their home, but still needing privacy. They felt stuck and weren't sure how to...

Today we're going to cover an equally important but often overlooked seasonal marketing idea: the seasons themselves. Regardless of your product or specialty (flooring, window treatments, art, accessories, kitchens, etc), your sales are affected by the seasons. Many...

If you've got kids, you're well aware of the ebb and flow of life that happens around the school schedule. But even if you don't have children, or if yours are grown, you'll want to be aware of school timing and how it effects your interior design business. Summers,...

When you think of seasonal marketing, the first thing that more than likely comes to mind is... Christmas! Naturally. In the United States at least, we're conditioned from the time we're children that Christmas = shopping, so what better way to take advantage of that...